Extrait de Parfum
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300,000+ HAPPY CUSTOMERS
CRUELTY-FREE FORMULA
MADE IN FRANCE
NO NASTIES
Crisp, airy, and effortlessly graceful — Fresh Haze is like a cool breeze drifting through an orchard in bloom. It opens with juicy pear wrapped in delicate white freesia, settles into a soft floral heart, and dries down to a gentle base of patchouli and amber that feels sheer and clean. It’s elegant, uplifting, and the very definition of understated charm.
Top Notes: Pear, Melon
Middle Notes: Freesia, Rose
Base Notes: Musk, Patchouli, Amber, Rhubarb
While we endeavour to process all orders within 2-4 business days of placement, please note shipping times may be longer during busy periods like free ship weekends, new releases, Mother’s Day, Valentine’s Day and major sale events (from 5-15 business days). Please expect a delay during this time. We appreciate your patience and understanding!
Orders are processed for delivery on working days only (Monday through Friday, excluding public holidays.) Orders placed on Saturday and Sunday will be processed the following work day.
Orders are dispatched from Brisbane, Australia.
As Seen In 🗞️
At Whif, we are committed to creating high-quality, luxurious fragrances that are 100% cruelty-free. We believe that beauty should never come at the expense of our furry friends, which is why all our products are vegan and made without any animal testing. Enjoy your favorite scents with the peace of mind that they are ethically produced, from start to finish.
We take pride in crafting our perfumes in Grasse, France, the world-renowned capital of fragrance. Each scent is meticulously blended using the finest ingredients, honoring the rich tradition of French perfumery. When you choose Whif, you're experiencing the artistry and heritage of Grasse in every bottle.
Once your order has been dispatched, you will receive an email with your tracking details. This email will include a link to track your order's progress with the delivery service provider. If you do not see the email in your inbox, please check your spam or junk folder.
Once an order has been placed, it cannot be modified, including changes to the products or quantities. This also applies to address changes. While we will make every effort to update the shipping address if requested, we cannot guarantee that changes can be made once the order is in process. If you need assistance, please contact our customer support team as soon as possible, and we will do our best to help.
We do not accept returns on discounted items. All sales on discounted products, including those purchased during Black Friday, are final. If you have any concerns about your order, please contact our customer support team for assistance.
One of our 50ml bottles will last around 2-3 months if used once a day.
No, we do absolutely NO animal testing whatsoever.
Yes, our formulas are developed with the highest quality ingredients and formulated at a Extrait de Parfum strength.
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This product is rated 4.9 of 5.0 stars.
It has received 126 reviews.
Overall rating: 4.9 / 5 from 126 reviews.
This was such a revelation. I adore Jo Malone's english pear and freesia but it is pricey, and subtle as a fragrance, so I used it up quickly. Fresh Haze is an excellent alternative - smells very very close to JM and is long wearing. Really impressed! I would LOVE a smaller version so I can pop it in my purse.
A beautiful light alternative to my rose whisper which I also love. So fresh!
There is something so elegant and nostalgic about this fragrance. It transports me to spring time, sitting beneath a pear tree with a soft breeze, catching wafts of dew-kissed white florals and greenery. A comforting, crisp scent that is perfect fresh out of the shower and lingers beautifully on clothes. A staple in my collection that I can now enjoy and spray generously without the luxury price tag. Thank you, Whif 🤍
If you love jo Malone this one is a great dupe. I feel like it last longer on my skin that the real fragrance.
Love the freshness and softness , good one Whif.
I was trying to find a fragrance that is similar to Stella but nothing came close until I bought Fresh Haze 💗 Now I own it in both sized bottles because I love to wear it often 💗💗💗💗💗
It has a floral and elegant scent that isn’t overpowering. It feels fresh and light, like a gentle breeze. Feminine and versatile, it’s a fragrance I can wear for any occasion. I absolutely love it.
I love my first purchase from Whif (Fresh Haze) smells exactly like Jo Malone’s English Pear and Fresia. Would love to order Portrait of a Lady but haven’t been able to try a sample as our local Mecca store does not stock it. It’s only available in the Sydney store.
Pear, Melon, Rose, rhubarb is what I get from this scent. Very feminine, sweet and long lasting.
Fresh Haze smells AMAZING!!! I’m a big fan of Jo Malone fragrances, but haven’t had the budget to buy any for years. I went through a bottle of Coastal Breeze so quickly because I love it so much. When I went to buy more and saw it was sold out, I saw that Fresh Haze is a dupe for Jo Malone’s Wild Pear and Freesia, which I LOVE, so I bought a bottle Fresh Haze and it’s my new favourite. But I will be buying Coastal Breeze again as soon as I can. Thank you for making these amazing dupes
Lovely fragrance, I purchase it to gift my mum as per fragrance description. I loved it, mum loved it! Fantastic smell!
Bought this based on scent notes but it's quite a sour initial spray and reminds me of a room spray/air freshener. My sister sprayed it on her skin and after a few minutes the dry down was more fresh and florally, but I dont think I will be reaching for it very often. My friend who has smelt the OG says its very similar though so it might just not me for me.
Oh this is the best. The scent was fresh and not strong. My whole family love ❤️ it. Thank you. 😊 I look forward to buy it again .
This perfume is divine. You will smell like a queen. I have been asked what perfume I'm wearing. You definitely would not guess it is a cheap but yet valued-for-money perfume. It smells almost the same as the branded one.
I own the OG english pear by Jo Malone and I honestly couldn't tell the difference when I smelt them side by side. It's so spot on! It's not my fave Jo Malone scent though. My fave is the blackberry & bay one, so if Whif could make a dupe of this I'd be over the moon!
I love love this one! Smells like a happy breeze.
Fresh Haze is not my favourite. I'm learning I don't like freesia. It is a beautiful perfume though. I can see why people love it ❤️
This is one of my top favourites from whif. Really pleasant, I cant imagine many women would dislike this one!
Took a gamble and it paid off. Smells lovely
Long lasting, smells beautiful
I recieved this as part of a bundle order - and really had no expectations about it. I did read the description before it arrived and I didn't feel much about it - but it's lovely! really lovely. A coworker asked me what I was wearing and I showed her the site and she ordered some too. It is really nice - not my favourite WHIF but in the top 5 for sure and I think this one is a safe bet to give as a gift. A fresh universal fragrance
I was given a Jo Malone perfume last year and loved it. Thought I'd try Fresh Haze. It's subtle, but very feminine, and like other Whif perfumes, lasts all day. So far am really happy with all my Whif purchases.
Beautiful, not overpowering, just perfect!
Floral and a little spicy, a nice daytime summer scent
I had fallen into the same routine of wearing a perfume I liked back in high school! Using AI, I wrote down the scents I havs previously liked and asked it to refer me to affordable but more adult scents that were based off my previous perfumes. This perfume was what had me hooked on Whif, my current perfume was $130 for a 15ml bottle and Fresh Haze was inspired by it. I honestly love the smell I was so satisfied when I wore it the first time and every time after! The scent is long lasting and very fragrant - every day my coworkers can't help but smell me to smell my perfume! 100% will be purchasing as gifts for my family!
I have the Jo Malone fragrance and this is a very good match. It really lasts and I have had compliments.
The smell from original is spot on, the only difference is fresh haze lasts longer and the guilt-free usage. I use it everyday and doesn't disappoint for conpliments!
The best no difference from orig jo malone english pear but the price is right.
Lasts ages, very fresh and similar to Jo Malone version
smells exactly like the original and i love it
Love Jo Malone and was looking for something similar for my autumnal scent - this is perfect
This has to be my favourite that I purchased. Will definitely be buying the bigger bottle. I received my first compliment today wearing this.
Exactly the same smell as the original
I can’t fault it. Can’t tell the difference between the original & Whif
Love this fragrance…. And it lasts!!!
Love love love I bought one familiar to me and 2 I was always keen to buy and amazing!! Luv spraying myself each day and smelling amazing all day Thankyou
Fantastic fragrance, smells the same as the sample I was given, will definitely be buying again.
Great scent, long lasting
This was my wedding perfume and one day my husband accidentally dropped the bottle. I have to say it smells pretty close to the original and has better longevity!
A nice fresh fragrance! Good for every day wear.
